Sébastien Pelletier
Vice President Creative, Partner
Creating inventive and long-lasting solutions, based on a creative collaborative equation that connects rigour with the real needs of each client. That’s what makes us tick at Cartier.
The expertise of the agency, in addition to being varied and multidisciplinary, is constantly evolving. The rigour we impose upon ourselves in the creation of long-lasting solutions for our clients requires a constant reassessment and a profound desire to innovate in order to remain ahead of the trends that forge consumer habits.
If our expertise is indeed constantly evolving, it’s also always at the service of the same objective: creating long-lasting impacts for our clients. To do this, our expertise truly comes to life based on seven complementary pillars.
To offer impactful solutions to our clients, we develop a precise and methodical understanding of their world and their audiences. Our research drives us to uncover what shapes culture and influences behaviours. To navigate both emerging and enduring trends. To know the target audience in every detail and to see beyond the immediate context.
The agency is managed by four young shareholders who work daily with the teams in the development of creative solutions for the agency.